You’ll be scored against 5 key areas to determine your score:
Lead Generation & AI Systems
The #1 difference between struggling brokers and $30K+/month producers isn't talent or luck - it's predictable lead flow. Elite commercial brokers have moved beyond cold calling and expensive ads. They use systems that work 24/7, prospecting for investors who do multiple deals per year.
Investor Relations & Retention Systems
Commercial brokers who hit $30K+/month don't chase new clients every month - they have investors who come back 2-3 times per year. One active investor client can generate $20K+ in annual commissions through repeat business and referrals.
Deal Conversion & Processing
There's a world of difference between a $300K residential loan (maybe $3K commission) and a $1M commercial deal ($15K+ commission). But commercial deals require different skills, lender relationships, and processing systems that most brokers don't have.
Revenue & Business Model
Most brokers are trapped in a low-margin, high-volume game. Elite commercial brokers command premium pricing because they solve bigger problems for clients who can afford to pay well.
Market Positioning & AI Marketing
The typical broker is not positioned as the go-to commercial expert in their market, with AI systems amplifying their authority. Elite commercial brokers use positioning to create a consistent market presence.
How it works:
Answer 25 yes/no questions on your current situation to produce an overall score highlighting your strengths and areas for improvement.
Our results page is packed with useful information so you can start make a greater impact straight away! This assessment will help you to measure and improve these three things:
- Your marketing and biggest income opportunities
- A clear roadmap to commercial lending success
- Your Business Gap Analysis - A clear, objective view of exactly what's missing in your business compared to $30K+/month producers
All so that you can launch, grow, and scale a recession-proof business that can provide you with the level of income you deserve!
